The independent benchmark for brand-retailer partnerships

Specialty retailers rate brands across five partnership standards. Brands track their scores and improve.

Avg Score70across all categories
Brands142actively tracked
Reviews556verified retailers
search
Rank
Brand
Score
11
Nike logo
Nike
58
12
Ray-Ban logo
Ray-Ban
64
13
Altra logo
Altra
89
14
Patagonia logo
Patagonia
78
lock

See all brand rankings

Create a free account to view the full leaderboard, detailed scores, and brand comparisons.

Already have an account?

Recent Reviews

Hoka logo
Hoka
Tradehome Shoes - South Plains Mallverified
Lubbock, Texas
DTC Site 20/20Pricing 20/20Local 20/20Floor 20/20Pro 20/20

it’s easy becuase they are the most comfortable shoe

Jun 4
Oakley logo
Oakley
Sunglass City - Ocean City North Atlanticverified
Ocean City, Maryland
DTC Site 20/20Pricing 20/20Local 20/20Floor 20/20Pro 20/20

rep visits, staff training, great pro program

Jun 4
Rab logo
Rab
SAIL 27 - Vaudreuilverified
Vaudreuil-Dorion, Québec
DTC Site 20/20Pricing 20/20Local 20/20Floor 20/20Pro 20/20

rep visits help since i dont know the brand much

Jun 3
Kate Spade logo
Kate Spade
Carolina Vision Assoc - Spartanburgverified
United States, South Carolina
DTC Site 20/20Pricing 20/20Local 20/20Floor 20/20Pro 20/20

styles for everyone and sturdy materials

Jun 2
lock

See all reviews

Create a free account to read every retailer review, see detailed scores, and track brands over time.

Already have an account?

How it works

Start rating immediately. No account required until you submit.

search
Step 1

Find a brand

Search for any brand in the outdoor and active industry. If it’s not in the index yet, you can add it.

rate_review
Step 2

Rate five dimensions

Score the brand across five wholesale partnership standards using guided star ratings. Add what’s going well and what should improve.

trending_up
Step 3

Scores update live

Your review feeds into the public leaderboard and brand profile. Brands see where they stand and how to improve.

For Retailers

Give your partners honest feedback

Rate 5 dimensions in under 2 minutes. Anonymous, verified, and it drives real change.

Review a Brand
For Brands

See how retailers rate your support

Claim your brand to access detailed scores, benchmark against competitors, and respond to feedback.